Research Library

The top resource for free research, white papers, reports, case studies, magazines, and eBooks.

Share Your Content with Us
on TradePub.com for readers like you. LEARN MORE
The 2020 Amazon Shopper Survey: Data to Redefine Your Next Steps on Amazon
Request Your Free Report Now:

"The 2020 Amazon Shopper Survey: Data to Redefine Your Next Steps on Amazon"
Request

How Consumers Browse and Buy On Amazon

To succeed on Amazon, especially in a moment of crisis, brands need a nuanced understanding of their target audience, their shopping behaviors and their purchasing priorities. This study aims to arm brands with the data they need now to redefine their next steps on Amazon to forge a winning strategy for the future. 

For the third year in a row, our study examines pressing topics for brands selling on Amazon—and includes trend data to inform decision-making. You’ll get exclusive insights on:

  • Whether top sales events like Prime Day and Black Friday move the needle on sales
  • How loyal shoppers are to brands they find on Amazon, and how willing they are to try something new
  • Which touchpoints shoppers use interact with Amazon—and whether Alexa does any shopping
  • What’s more important – cost or free shipping
  • Whether Amazon’s paid ads are effective at engaging consumers
  • How wary shoppers are when it comes to bogus reviews and counterfeit products


Offered Free by: Tinuiti
See All Resources from: Tinuiti

Request

Recommended for Professionals Like You:

Thank you

This download should complete shortly. If the resource doesn't automatically download, please, click here.

Thank you

This download should complete shortly. If the resource doesn't automatically download, please, click here.

Thank you

This download should complete shortly. If the resource doesn't automatically download, please, click here.