How to use data to gain better insights into the interests of potential buyers
With both buying committees growing and the length of buying cycles increasing, it’s clear that understanding your buyers is critical to see any kind of success in both marketing and sales efforts. We need to think more critically and listen to our buyers in this thing we like to call: Intent-Based Marketing.
In this guide, you’ll learn how to:
Start effectively nurturing leads in the right place at the right time when they are ready to buy.
Offered Free by: Heinz Marketing
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