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The New Normal: Evolving ABM Strategies for B2B's Biggest Challenges
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"The New Normal: Evolving ABM Strategies for B2B's Biggest Challenges"

Learn how to integrate ABM strategies and tactics into your plan for successfully navigating our new normal, brought to you by the ABM Leadership Alliance.

When faced with mind-boggling challenges, it’s amazing how quickly we all find a way to adapt. Make-do home offices. Zoom happy hours. Now that the initial disruptions are less of a distraction, it’s time to face facts – B2B revenue professionals are currently facing a world irrevocably changed by an economic downturn the likes of which most of us have never experienced. So where do we go from here?

The ABM Leadership Alliance put together a virtual summit to provide sales and marketing stakeholders with the help that they need right now. Designed to inspire and educate, this event includes:

  • How to create sustainable, scalable ABM campaigns
  • Ways to make ABM adoption spread like wildfire in your organization
  • Strategies to be agile and build prospect relationships without events
  • How to drive deeper engagement in key accounts
  • And much more

In addition to the 20+ ABM leaders included in the event, NYT best-selling author James Clear gives an actionable keynote about getting 1% better each day.

Discover what's working now, what's new and different for the next phase of ABM optimization, and a host of do's and dont's to not only survive but thrive as we turn our attention back to winning business and keeping our customers happy.

Get expert ABM advice – watch now!

Offered Free by: ABM Leadership Alliance
See All Resources from: ABM Leadership Alliance


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